Lenovo aimed to support channel partners and independent resellers in driving sales of their products and services. The campaign showcased the ‘super’ benefits of two key products and engaged audiences through a competition offering tickets to new superhero films. Deliverables included a DM pack with a teaser-style movie poster, stickers, emails, and a campaign website.
Agency: WorksMC
Client: Lenovo
Project type: Advertising campaigns >
Sector: Technology >
Roles: Design and artworking
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